XYZ Restaurant – Start-up Process
For this assignment, you were to do the following.
- Conduct a Feasibility Study
- Establish criteria for identifying and evaluating investment opportunities. Consider the following components:
- Market factors
- Competitive advantage
- Economics
- Regarding management, is there a good fit between the entrepreneur and the opportunity?
The feasibility analysis was to be conducted on your chosen business venture. You are to identify the customers’ needs and wants depending on your chosen venture. You also need to identify the present level of competition and then show how your venture would gain competitive advantage—either through flexibility, innovation, good customer relations, differentiation, or cost leadership. You need to also explain what makes your venture unique.
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