ORGANIZATIONAL MANAGEMENT AT PURE GYM FITNESS CLUB SITES

Using reliable information from own independent research study into “PureGym” company, carefully address the following tasks:
Task 1
Briefly introduce the organisation.
(You could include details such as; what the organisation does; what industry it operates in and; when and how the organisation was created)
Task 2
Critically analyse and illustrate the organisational structure of the company.
(You should include relevant definition of terms and, where possible, use diagrams to support your answer)

Task 3
Explain one modern management approach that could be used in the company. (Modern Management approaches such as situational, contingent or systems should be considered)
Task 4
Critically analyse two innovative strategic management objectives of the company. (You should consider using a strategic management framework of your choice such as Ansoff matrix, Porters’ Generic Strategy Matrix or SWOT analysis to explain the identified objectives)

Background

Managing businesses in the current economic climate of most nations of the world is often challenging, especially with the speed at which information and communication technology (ICT) is growing, and influencing business operational activities since its insurgence. Despite these challenges however, with the relevant organizational training and developmental activities, managers in organizations are equipped with various managerial tools, to assist them in meeting the demands of their often-diverse organizational roles flexibly.

Assignment Questions

Using reliable information from own independent research study into “Pure Gym” company, carefully address the following tasks:

Task 1

Briefly introduce the organization.

(You could include details such as; what the organization does; what industry it operates in and; when and how the organization was created)

Task 2

Critically analyze and illustrate the organizational structure of the company.

(You should include relevant definition of terms and, where possible, use diagrams to support your answer)

Task 3

Explain one modern management approach that could be used in the company. (Modern Management approaches such as situational, contingent or systems should be considered)

Task 4

Critically analyse two innovative strategic management objectives of the company. (You should consider using a strategic management framework of your choice such as Ansoff matrix, Porters’ Generic Strategy Matrix or SWOT analysis to explain the identified objectives)

 

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Module Code Module Title Autumn 2017 Coursework Brief

Course work Layout Instructions

Make sure your report now has the following:

• Front Cover –ID number, Subject and Topic.
• Table of Content (Not included in the total word count)
• Introduction (100 words and 5 marks)
• Task 1 (300 words and 20 marks)
• Task 2 (300 words and 20 marks)
• Task 3 (300words and 20 marks)
• Task 4 (400words and 30 marks)
• Conclusion (100 words and 5 marks)
• Reference List (Not included in the total word count) 
Key Reading List: 
Drafke M., and Murtaugh J. (2009) The Human Side of Organizations 10th ed., FT Prentice Hall 
Johnson G., Whittington, R., Scholes, K., Angwin, D., and Regnér, P. (2014). Exploring Strategy: Text and Cases. 10th edn Harlow:Pearson 
Mullins L. J. (2016) Management and Organisational Behaviour 11th edn., Harlow:Pearson 
Robbins S. P. and Judge T. A. (2014) Essentials of Organizational Behaviour 12th edn.. FT Prentice Hall 
Vandeveer R. and Menefee M. (2010), Human Behavior in Organizations 4th edn., FT Prentice Hall 
Note to students: Your work must demonstrate evidence of wider reading and research on the module contents significantly more in numbers than the reading list provided in this brief. This will in turn help improve your work quality and grade marks.

 

End of Assignment Brief