Is customer profile of Sunsilk different to the customer profiles of any of the other brands

Is customer profile of Sunsilk different to the customer profiles of any of the other brands

Demographics & Segmentation
Your Marketing Director believes that the customer profile of Sunsilk is different to the customer profiles of any of the other brands. Using the data in Tables 4-6, comment on whether this is the case? Explain your answer.

What marketing strategy recommendations would you make to your marketing director as a result of your demographic and segmentation analysis in Q5.

 

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Marketing Coordinator

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