Corporate Culture at Apple

Corporate Culture at Organizational Culture

Organizational Culture is one of these “soft” concepts that are in nature difficult to define simply. Org culture is felt, developed, enriched, encouraged through a variety of methods, but mostly through communication. I find interesting to illustrate organizational culture with corporate videos that exemplify the company “vibe” such as the one posted above.

• Find a corporate culture video that you like and put the link below.
• Comment about the reasons why this represents culture and values that resonate with you.

• could you please don’t use other sources? you only need to find the video and write about the reason.