Case study discussion about a family.
Please analyze and answer follow questions.
chapter 4
- What are three of the cultural missteps that Wally Astor and his father-in-law, Henry Williams, made in this scenario? Why do you think this happened?
- If you were a native of Brazil and advising American business representatives about what to do when talking with Brazilian business partners, what would you tell the Americans about Brazilian culture?
- Imagine that the situation in this case study was reversed, that is, the Brazilian businessmen were coming to the United States to look for a supplier. What would you tell the Brazilians about American business culture to prepare them for success?
chapter 5
- Compare and contrast five search engines in global business. How do they aid in decision-making and negotiation processes?
- Within today’s global business, what do you see happening in the next five years regarding search engines’ growth and global strategies?
- Search engines carry national identities and cultures. Compare five major search engines from each continent, based on their local markets, strategies, and national characteristics.
word limit:800