Answer the following questions about firms and strategic alliances.

Follow the instructions provided, avoid plagiarism and use the provided cover page.

1.Briefly introduce your chosen firms, partners of alliance (Industry, nationality, size…).

2.What type of strategic alliance that form your selected firms? Explain its different reasons.

3.Is this alliance successful? Justify.

4.What is the method used by the firms to manage their cultures after alliance? underline the pros and cons of this method.

word limit:560